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Вісник

Certificate KB №4317 of 20.06.2000, ISSN 2310-8185,
ISSN 2310-8185

ARTICLES IN ENGLISH
IN THE JOURNAL

Contents № ІV (96), 2024

DOI: http://doi.org/10.34025/2310-8185-2024-4.96

SUSTAINBLE DEVELOPMENT AND DIGITAL ECONOMY

Verstiak Andrii, Verstiak Oksana
SUSTAINABLE ECOLOGICAL AND ECONOMIC DEVELOPMENT OF UKRAINE AFTER THE WAR: INSTITUTIONAL APPROACH AND EUROPEAN INTEGRATION
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.01

Smachylo Valentyna, Kalinsky Eugen
THE USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN E-COMMERCE: EUROPEAN EXPERIENCE AND PROSPECTS FOR UKRAINE
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.02

Bozulenko Olena, Chaplinskyі Yurii
THE ROLE OF TRADE IN ACHIEVING THE SUSTAINABLE DEVELOPMENT GOALS DURING WARTIME AND POST-WAR ECONOMIC RECOVERY
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.03

INTELLECTUAL PROPERTY МANAGEMENT

Koroliuk Yurii, Vdovichena Olha
PROTECTION OF THE INTELLECTUAL PRODUCT OF THE FOOD TECHNOLOGY INDUSTRY IN THE CONDITIONS OF GLOBALIZATION RISKS AND CRISIS PHENOMENA
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.04

Kubitskyi Serhii, Ursakiі Yuliіa
THE ROLE OF EMOTIONAL INTELLIGENCE IN LEADERSHIP IN MANAGEMENT IN UNITED TERRITORIAL COMMUNITIES
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.05

FINANCE AND TAXATION

Manachynska Yulia, Hildebrant Kateryna, Firchuk-Lukasheva Maria
THE BANKING SYSTEM OF UKRAINE: THREATS AND CHALLENGES UNDER MARTIAL LAW CONDITIONS
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.06

Yevdoshchak Volodymyr, Maksymiuk Nataliya
STRATEGIES FOR IMPLEMENTING FINTECH SOLUTIONS IN PUBLIC FINANCE MANAGEMENT SYSTEMS
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.07

Dmytrenko Tetiana
DEFINITION OF THE ESSENCE OF VIRTUAL ASSETS AS A FACTOR FOR THE FORMING METHODOLOGICAL APPROACHES TO THE TAXATION OF THEIR TURNOVER
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.08

Skrypnyk Mykola, Hildebrant Kateryna
ACTUARIAL METHODS FOR CALCULATING INSURANCE TARIFFS IN THE CONTEXT OF FUTURE LOSS RESERVES
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.09

MANAGEMENT AND MARKETING

Dolha Halyna
ORGANIZATIONAL CHANGES AS AN ELEMENT OF STRATEGIC MANAGEMENT OF AN ENTERPRISE
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.10

Krymska Anna
ANALYSIS OF THE EFFECTIVENESS OF DIGITAL MARKETING STRATEGIES IN THE DEVELOPMENT OF SMALL AND MEDIUM-SIZED ENTERPRISES
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.11

Shymko Alla
THE IMPACT OF DIGITAL MARKETING IN SOCIAL NETWORKS ON CONSUMER PURCHASE INTENTIONS
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.12

TOURISM HOTEL AND RESTAURANT INDUSTRY

Bagrii Konon, Vdovichena Olha, Vdovichena Polina
SWOT ANALYSIS OF THE POTENTIAL FOR POST-WAR DEVELOPMENT OF GASTRONOMIC TOURISM IN UKRAINE
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.13

Yevdokymenko Valeriy, Kelbia Stella
ECONOMIC AND LEGAL FACTORS INCREASING THE ROLE OF RECREATION IN THE FINANCIAL SPHERE OF THE REGION
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.14

Nezveshchuk-Kohut Tetiana
FEATURES OF CONSUMER BEHAVIOR OF HOSPITALITY SERVICES DURING MARTIAL LAW
DOI: http://doi.org/10.34025/2310-8185-2024-4.96.15

Contents № ІV (96), 2024

Ukrainian

EDITORIAL BOARD:

Vdovichen Anatolii
- Doctor of Economics, Professor, Director of ChITE SUTE, Editor-in-chief (Chernivtsi city)

Koroliuk Yurii
- Doctor of Public Administration, Professor of the ChITE SUTE, Deputy Editor-in-Chief (Chernivtsi city)

Vdovichena Olha
- PhD, Associate Professor of ChITE SUTE, Executive Secretary (Chernivtsi city)

EDITORIAL BOARD MEMBERS:

Shynkaruk Lidiya
– Doctor of Economics, Professor, NUBiP of Ukraine, Corresponding Member of the NAS of Ukraine

Zybareva Oksana
– Doctor of Economics, Professor, Yuriy Fedkovych Chernivtsi National University (Chernivtsi city)

Kovalchuk Svitlana
– Doctor of Economics, Professor of the Leonid Yuzkov Khmelnytskyi University of Management and Law, (Khmelnytskyi city)

Makarenko Yulia
– Doctor of Economics, Professor of the Department of Finance, Banking and Insurance of Oles Honchar Dnipro National University (Dnipro city)

Tkachenko Tetiana
– Doctor of Economics, Professor, Head of the Department, SUTE (Kyiv city)

Losheniuk Iryna
– Ph.D., Associate Professor, Deputy Director of the ChITE SUTE (Chernivtsi city)

Bagrii Konon
– Candidate of Economic Sciences, Associate Professor, Acting Head of the Department of ChITE SUTE (Chernivtsi city)

Chychun Valentyna
– Candidate of Economic Sciences, Associate Professor, Head of the Department of ChITE SUTE (Chernivtsi city)

Karpenko Vitalii
– Candidate of Economic Sciences, Associate Professor, Dean of Khmelnytskyi National University, (Khmelnytskyi city)

Manachynska Yuliya
– Candidate of Economic Sciences, Associate Professor, ChITE SUTE (Chernivtsi city)

Verstiak Oksana
– Candidate of Economic Sciences, Associate Professor, ChITE SUTE (Chernivtsi city)

CONSULTATIVE EDITORIAL BOARD:

Nastase Carmen
- Doctor Habilitation, Prof., dean of The Faculty of Economics and Public Administration,
University Stefan cel Mare (Suceava, Romania)

Stasiak Andrzej
- Doctor of Science, PhD, Institute of Urban Geography and Tourism Studies (Lodz, Poland)

Lincaru Cristina
– Ph.D., researcher at the National Research Institute for Labor and Social Protection (Bucharest, Romania)