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Вісник

Certificate KB №4317 of 20.06.2000, ISSN 2310-8185,
ISSN 2310-8185

ARTICLES IN ENGLISH
IN THE JOURNAL

Contents № І (97), 2025

DOI: http://doi.org/10.34025/2310-8185-2025-1.97

DIGITAL ECONOMY

Zalizniuk Viktoriia, Diachenko Olha, Holovnia Yuliia
MODERN ASPECTS OF UKRAINE’S INTEGRATION INTO THE GLOBAL DIGITAL SPACE: AN ANALYTICAL APPROACH
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.01

BANKING AND INSURANCE

Manachynska Yuliia
ANALYSIS OF BANKS' CREDIT AND DEPOSIT PORTFOLIOS IN THE CONTEXT OF ENSURING BANKING SYSTEM STABILITY
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.02

Skrypnyk Mykola
DEVELOPMENT OF THE CONCEPT OF ACTUARIAL ANALYSIS IN THE INSURANCE BUSINESS
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.03

MANAGEMENT AND MARKETING

Tkachenko Tetiana, Roskladka Natalia, Bilyk Vladyslav, Klimova Alla, Zabaldina Julia
TYPOLOGICAL ANALYSIS OF SPORTS MANAGEMENT
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.04

Verstiak Oksana
MODERN APPROACHES TO THE INTEGRATION OF LOYALTY PROGRAMS: EVALUATION METHODOLOGIES AND MANAGERIAL DECISIONS
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.05

Peniuk Valeriia
BUILDING CONSUMER LOYALTY THROUGH MOBILE APPLICATIONS
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.06

Polynyak Volodymyr
FORMATION, DEVELOPMENT AND TRANSFORMATION OF THE ORGANIZATIONAL CULTURE OF LOGISTICS ENTERPRISES: STATE DIAGNOSTICS
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.07

Losheniuk Iryna, Zeleniuk Oksana
АPPROACH TO STUDYING THE PROBABILITY OF CHOOSING A PRODUCT OR SERVICE IN A COMPETITIVE ENVIRONMENT
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.08

HOTEL AND RESTAURANT BUSINESS

Kyfyak Oleksandr, Kyfyak Vasyl
АNALYSIS OF THE DIRECTIONS OF INFORMATION TECHNOLOGIES USING IN THE SPHERE OF HOSPITALITY
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.09

Gut Liubov, Hnatyshyna Nataliia
USE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN PROCUREMENT LOGISTICS OF RESTAURANT BUSINESS ENTERPRISES
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.10

Brykova Тetiana
SOCIAL CATERING IN THE RUSSIAN-UKRAINIAN WAR CONTEXT
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.11

ECONOMIC AND MATHEMATICAL MODELING

Hryhorkiv Vasyl, Hryhorkiv Mariia, Yaroshenko Olena
MODELING OF PIECEWISE LINEAR ECOLOGICAL AND ECONOMIC PUBLIC UTILITY FUNCTIONS
DOI: http://doi.org/10.34025/2310-8185-2025-1.97.12

Contents № І (97), 2025

Ukrainian

EDITORIAL BOARD:

Vdovichen Anatolii
- Doctor of Economics, Professor, Director of ChITE SUTE, Editor-in-chief (Chernivtsi city)

Koroliuk Yurii
- Doctor of Public Administration, Professor of the ChITE SUTE, Deputy Editor-in-Chief (Chernivtsi city)

Vdovichena Olha
- PhD, Associate Professor of ChITE SUTE, Executive Secretary (Chernivtsi city)

EDITORIAL BOARD MEMBERS:

Shynkaruk Lidiya
– Doctor of Economics, Professor, NUBiP of Ukraine, Corresponding Member of the NAS of Ukraine

Zybareva Oksana
– Doctor of Economics, Professor, Yuriy Fedkovych Chernivtsi National University (Chernivtsi city)

Kovalchuk Svitlana
– Doctor of Economics, Professor of the Leonid Yuzkov Khmelnytskyi University of Management and Law, (Khmelnytskyi city)

Makarenko Yulia
– Doctor of Economics, Professor of the Department of Finance, Banking and Insurance of Oles Honchar Dnipro National University (Dnipro city)

Tkachenko Tetiana
– Doctor of Economics, Professor, Head of the Department, SUTE (Kyiv city)

Losheniuk Iryna
– Ph.D., Associate Professor, Deputy Director of the ChITE SUTE (Chernivtsi city)

Bagrii Konon
– Candidate of Economic Sciences, Associate Professor, Acting Head of the Department of ChITE SUTE (Chernivtsi city)

Chychun Valentyna
– Candidate of Economic Sciences, Associate Professor, Head of the Department of ChITE SUTE (Chernivtsi city)

Karpenko Vitalii
– Candidate of Economic Sciences, Associate Professor, Dean of Khmelnytskyi National University, (Khmelnytskyi city)

Manachynska Yuliya
– Candidate of Economic Sciences, Associate Professor, ChITE SUTE (Chernivtsi city)

Verstiak Oksana
– Candidate of Economic Sciences, Associate Professor, ChITE SUTE (Chernivtsi city)

CONSULTATIVE EDITORIAL BOARD:

Nastase Carmen
- Doctor Habilitation, Prof., dean of The Faculty of Economics and Public Administration,
University Stefan cel Mare (Suceava, Romania)

Stasiak Andrzej
- Doctor of Science, PhD, Institute of Urban Geography and Tourism Studies (Lodz, Poland)